How Customer Happiness Score works

Customer Happiness Score captures emotion at scale and in real time. It turns customer feeling into a clear operating signal.

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The problem with intent-based metrics

Ask hypothetical questions
Produce abstract numbers
Mask real emotion.

 

They were designed for reporting, not for steering a business in real time.  Leaders cannot act confidently on guesses.

When feedback is captured

CHS captures emotion at meaningful moments, during real customer interactions, not scheduled survey cycles.

Timing matters because emotion fades quickly.

How emotion is measured

Customers select how they feel, then explain why, in their own words.

  • Simple on the surface.
  • Powerful underneath.
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What leaders see

Leaders see clear emotional signals, not raw data.

This includes real-time trends, shifts over time, and the themes driving change.

Clarity enables faster decisions.

How action is driven

AI surfaces what is changing, why it is changing, and where attention is needed first.

Leaders are not required to analyse data manually.

Speed matters when trust is at risk.

How improvement is tracked

Leaders see whether actions taken actually move customer emotion, in real time.

Progress is measured directly, not inferred.

What Our Customers Say

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John Smith
Director of Marketing
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John Smith
Director of Marketing
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John Smith
Director of Marketing
Cupping chicharrones hexagon vaporware. Helvetica beard taiyaki, DIY drinking vinegar PBR&B tonx vape godard tofu. Meggings echo park taxidermy big mood asymmetrical next level.
John Smith
Director of Marketing
Cupping chicharrones hexagon vaporware. Helvetica beard taiyaki, DIY drinking vinegar PBR&B tonx vape godard tofu. Meggings echo park taxidermy big mood asymmetrical next level.
John Smith
Director of Marketing
Cupping chicharrones hexagon vaporware. Helvetica beard taiyaki, DIY drinking vinegar PBR&B tonx vape godard tofu. Meggings echo park taxidermy big mood asymmetrical next level.
John Smith
Director of Marketing

How would CHS work for You?

A short conversation can help you understand how CHS fits into your operation and how teams use the signals day to day.